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PRICE LIST for advertising in the Rynok Electrotekhniki magazine

PRICE LIST

for advertising in the Rynok Electrotekhniki magazine

Note that discounts are not summed up, but booked sequentially.
All prices are given in euro, including VAT

REFERENCE SECTION

BUSINESS CARDS OF COMPANIES

 

Format

Content

Price, dollars USA

no highlighting

framing

Business Card B1

 name, contact details and 200 characters of information about  the Company

221

254

Business Card B1, 5

 name, contact details and 200 characters of information about  the company + 200 characters or logo

331

381

Business Card B2

 name, contact details and 200 characters of information about  the Company + 400 characters or 200 characters and logo

442

508

SPECIAL PLACEMENT! Your business card can be placed first in the relevant section. The cost of placement in the first place is 221 dollars USA. Note: only one business card can be placed in each category with priority placement on the FIRST place.

FRACTIONAL ADVERTISMENTS

Main section 

Format

Size, mm

Price, dollars USA

P1 (page)

 

180*263

2 652

P2G (1/2 page horizontal)

 

180*111

1 605

R3V (1/3 page vertical)

 

119*149

1 229

R3G (1/3 page horizontal)

 

180*73

1 229

R4G (1/4 page horizontal)

 

119*73

936

R5V (1/5 page vertical)

 

58*73

716

Headers and footers (end-to-end placement)

Repeated throughout the reference section: 100% - on each page of the section, left/right – on each right or left page of the section.

Headers/ footers

Size, mm

Price, dollars USA

left

right

100%

Upper

 

180*116

2 575

2 833

4 408

Lower

 

180*116

2 575

2 833

4 408

Advertising inserts

Circulation copies            

Price, dollars USA

1,000

700

2,000

1 300

3,000

1 800

4,000

2 000

5,000

2 223

6,000

2 467

Subject to printed inserts of up to A4 format, not more than 4 pages, and weight not exceeding 115 g/sq.m. Other specifications of inserts are to be discussed separately. The price does not include production of printed inserts.

Categories

Format

Size, mm

Price, dollars USA

Р1 (page)

 

180*263

3 090

Р2G (1/2 page horizontal)

 

180*129

2 057

Р4V (1/4 page vertical)

 

88*129

1 362

Р8G (1/8 page horizontal)

 

88*63

943

Upper corners of pages (end-to-end placement)

Repeated throughout the information section: 100% — on each page of the section, left/right – on each right or left page of the section.

Page corner

Size, mm

Price, dollars USA

left

right

100%

Upper

 

58*44

2 575

2 833

4 408

Bottom corners of pages (end-to-end placement)

Repeated throughout the main part of the reference block: free placement of at least 60% of the total pages.

Page corner

Size, mm

Price, dollars USA

not less than 60%

Bottom

58*44

3 532

Bonuses and discounts

Discounts for repetition factor

Amount of discount

Advertising in 2 issues

 

5%

Advertising in 3 issues

 

10%

Advertising in 4 and more issues

 

15%

Discounts for volume in one issue

 

Placement of 2 modules

 

5%

Placement of 3 modules

 

10%

Placement of 4 and more modules

15%

 

INFORMATION SECTION

Fractional advertisements

Format

Size, mm

Price, dollars USA

Р1 (page)

180*263

2 562

Р2G (1/2 page horizontal)

180*111

1 605

Р3G (1/3 page horizontal)

180*73

1 229

Р3V (1/3 page vertical)

58*263

1 229

Section "Showcase"

Content

Size, mm

Price, dollars USA

image, product name, brief description (no more than 300 characters), company logo, name of company, contact details

 

43*130

 

475

One page can comprise 8 product items.

Promotional articles

Volume

Price, dollars USA

1 page

 

2 399

2 pages

 

4 798

3 pages

 

7 197

4 pages

 

9 596

News of companies

Content

Volume

Price, dollars USA

Up to 1,400 characters plus one or two illustrations

 

1/3 page

 

    867

 

EXCLUSIVE SECTION

Covers

Magazine covers

Size, mm

Price, dollars USA

All issues, except #2  2014

In #2  2014*

1 cover

 

180*180

11 000

14 667

two-page spread of 1st cover

 

394*290

11 000

14 667

2 cover

 

210*290

6 600

9 167

3 cover

 

210*290

2 934

4 400

4 cover

 

210*290

9 167

11 000

Last page of the information section

 

180*263

2 860

3 960

Cover of Reference section

180*180

2 860

3 960

1st page of Categories

 

210*290

4 034

4 835

* — #2 (30), 2013 of the the Rynok Electrotekhniki magazine is timed to coincide with the Electro exhibition to be held in Moscow’s Expocentre in early June. About 5,000 copies of the magazine are distributed at this exhibition every year.

 

Rigid insert

Format

Size, mm

Price, dollars USA

Right side of inset

 

210*290

3 483

Left side of inset

 

210*290

2 930

Both sides of inset

 

2*210*290

5 903

Insert with two-page spread

 

404*290 + 197*290

5 225

*— rigid insert is a page of the magazine, the entire space of which is occupied with the ad layout printed on high density paper. Note that one issue of the magazine can contain only 3 inserts, 2 of which are located in the information section and 1 in the reference section.

Product placement

Format

Size, mm

Price, dollars USA

Р1 (page)

180*263

3 696

* – Advertising layouts in the content of the issue are placed only in P1 format of (page) on the right half of the two-page spread of the magazine. Note that the content may contain not more than 4 layouts.

Category “Electrical  Person” *

Format

Price, dollars USA

1 page

2 750

2 pages (two-page spread)

4 400

* — This is a category which contains information about people who play a significant role in the electrical engineering industry. For example, it may be material on the CEO of the enterprise, its shareholder, or a lead worker. The format of the material suggests a story about the person, his/her achievements, life and hobbies, about the enterprise. The material may include extensive illustrative series.

 

Prestige page in the beginning of the magazine

Format

Size, mm

Price, dollars USA

1st page

210*190

4 927

1 page

 

210*290

3 080

2 pages (two-page spread)

 

420*290

4 915